Heatmaps, point maps, and choropleths across sales, guests, vehicle mix, trends, and retention, plus drive-time isochrones and guest-origin mapping that turn a list of stores into a picture of your market.
Switch layers between gross sales, guest count, and retention; toggle the render between heatmap, points, and choropleth; and click any store to recenter its drive-time isochrones and trade-area readout.
A radius assumes guests come from all directions equally. They don't. Drive-time isochrones follow real roads, and guest-origin mapping shows where the cars truly start: at Store 3104, 68% of guests live within a three-minute drive, clustered northeast along the arterial.
No new data collection. We turn the location data already in your tickets into layers you can actually reason about.
Addresses and ZIPs from the POS are geocoded and aggregated, never shown at the individual level.
Six metrics, three modes: heatmaps for density, points for origins, choropleths for regions.
Isochrones and custom trade-area polygons turn the map into a tool for marketing and site selection.
Sales, guests, vehicle mix, trends, retention, and origin, each as a heatmap, point map, or choropleth.
Trade areas that follow roads and traffic, so you see the market a store can actually reach.
See where demand clusters and where it thins, to target spend and evaluate new locations.
Six layers: gross sales, guest count, vehicle mix, trends, retention, and guest origin, each rendered as a heatmap, a point map, or a regional choropleth, so you can see demand the way the question is asked.
An isochrone is the area reachable within a set drive time, for example everything within a 3-, 6-, or 9-minute drive of a store. It is a far more honest trade area than a simple radius because it follows real roads and traffic.
Guest origin is derived from the addresses and ZIPs already captured at the point of sale, then geocoded and aggregated. No new data collection is required, and nothing personally identifying is shown on the map.
Yes. Overlaying guest-origin density, drive-time isochrones, and custom trade-area polygons shows where your existing demand comes from and where it thins out, which is exactly the signal you want when evaluating a new location or a cannibalization risk.
Book a 30-minute demo and we'll map your own stores: guest origin, drive-time trade areas, and demand layers across every location.